Common merchandise problems in dealer networks
These are the issues we are asked to solve most often.
Dealers source their own merchandise
Independent locations buy locally with whatever logo file they happen to have, and brand consistency disappears across the network.
No single ordering path
Without one place to order, head office fields merchandise requests it was never set up to handle.
Co-op and budget rules are hard to enforce
Programs with dealer contributions or allowances need order limits and reporting, not a shared spreadsheet.
Every dealer needs its own shipment
Network-wide launches mean dozens or hundreds of individual addresses, quantities and receiving realities.
New dealer openings
Each opening needs the same package, and assembling it from scratch each time wastes weeks.
How TVG helps
The parts of our service that apply most directly to dealer networks.
Company Stores & Uniforms
A dealer-facing online store with approved products, controlled artwork and per-location ordering and budgets.
Learn moreManaged Merch Programs
Central program management so head office sets the standard once and the network works within it.
Learn moreKitting & Fulfilment
Pre-packed launch and opening kits, packed per dealer and shipped direct to each location.
Learn moreCustom Projects
Custom items developed for the brand rather than generic products with a logo applied.
Learn moreExample programs
Typical programs we build for organizations in this sector.
Dealer merchandise store
An approved product range dealers order from directly, with pricing, artwork and allowances set centrally.
New dealer opening kit
A standard package of signage, apparel and giveaway items assembled and shipped whenever a new location opens.
Network-wide campaign rollouts
Campaign merchandise produced centrally and distributed to every location against a fixed launch date.
Staff apparel and uniforms
Role-based apparel ordered by each location in the sizes they actually need.
Customer delivery and handover gifts
Consistent customer-facing items so the experience matches wherever a customer buys.
Branded Merchandise Across 75+ Locations
Dealer networks and multi-location rollouts share the same problem: one campaign, many addresses. Here is how we ran it across more than 75 sites.
How TVG coordinated production, packaging and distribution of branded materials for a national organization operating more than 75 sites.
Frequently asked questions
Can dealers order and pay for their own merchandise?
Yes. A dealer store can be set up so each location orders and pays directly, or so orders draw against a central budget or allowance you control.
How do you stop dealers from using the wrong logo?
Artwork is loaded and locked into the program. Dealers select from approved products with approved decoration, so there is no opportunity to submit an out-of-date logo file.
Can you ship to every location individually?
Yes. We produce centrally, then pack and ship per location with the quantities each site needs, including delivery confirmation.
Can we see what each dealer has ordered?
Yes. Because ordering runs through one program, order history can be reported by location, product and period.
How quickly can a new location be set up?
Once the program is live, adding a location is an administrative step. If the opening kit is already stocked, it can ship as soon as the location is added and the address confirmed.
Let's make merchandise easier.
Tell us what you are planning, what needs to be managed and where it needs to go. We will help shape the right approach.